Carl and Rosanne Madsen Real Estate What we've sold Privacy Policy Contact us

We feel incredibly privileged to be part of our client’s life journey.

"You will always have our word that we will work hard, be honest and do everything possible to enable the best result possible in any real estate market. We just want to leave a trail of very happy sellers and buyers, it is just what we are about and who we are”

What we've sold

Although we’ve been involved in over of 1,200 successful sales in greater Auckland, our passion and love is selling in the Inner City area.  We are very passionate Ponsonby locals, have been since the 1980s, it is not just where we work, it is our home.  We feel very proud to welcome new families to our beloved location.

Who we are

The simple answer is “We are all about our valued clients”

They are always the #1, not us.  As real estate salespeople, we prefer to fly under the radar.  Rather than being out there singing our own praises, we will just get on with it, do what it takes to make a difference for our clients and strive for the very best result possible for them. 

It is easy for real estate agents to 'talk' about being honest, passionate, enthusiastic, trustworthy, professional, loyal, knowledgeable, committed, hardworking, great negotiators, award-winning etc but much, much harder to ‘walk that talk’.

We can proudly say we have been 'walking that talk' everyday for over 35 years now, been involved in over 1200 sales and absolutely loved every minute. 

People sell for a whole range of reasons and selling a home can sometimes be stressful.  We have always understood that every one of our seller’s needs are different.  Absolutely everything we do is about making the journey for our clients as easy and stress-free as possible.  Every single detail is examined to ensure we do not leave anything to chance, and importantly, we will never stop until we have achieved what we set out to do. 

We are also very passionate Ponsonby locals, have been since the 1980s, it is not just where we work, it is our home.  We feel incredibly privileged to be part of our beloved client’s life journey and very proud to welcome new families to our beloved location.

Finally, you will always have our word that we will work hard, be honest and do everything possible to enable the best result possible in any real estate market. 

Essentially our mission is to leave a trail of very happy sellers and buyers. 

This is truly “Who we are”.

What our clients say

  • “Carl and Rosanne once again did an outstanding job of selling our Westmere  Home and changed our Lives Forever. So Grateful” 

     

    Gael and Jeff

  • “Working with Carl and Rosanne has been an exceptional experience – so much so that I chose them twice to sell my homes after interviewing multiple agents in the area. Their initial proposal stood out for its competitiveness and their approach was refreshingly genuine. From the outset, it was clear just how capable they are. Carl’s years of experience were immediately evident, drawing on market history and personal insights I hadn’t encountered with other agents.

    When it came time to sell again a few years later, there was no question who I would trust with the listing. Carl and Rosanne worked tirelessly – particularly impressive given the downturn in market – and their commitment to achieving the best possible outcome for me was unmatched.

    Two years on, I remain sincerely grateful. I trust them completely, and I recommend them without hesitation. Having bought and sold property in four markets across the world, I can confidently say they are the best I have ever worked with.”

    Ana

  • “Carl and Rosanne were our agents in the marketing and sale of our townhouse in 2024. In a difficult market they achieved a timely result that we were happy with. We appreciated the calm and reassuring manner they displayed throughout the process, with their experience and skills clearly evident. And they are genuinely nice people to deal with.” 

    Kathryn and Alan.

  • “As a lawyer, there are sometimes properties where I have to arrange sales on behalf of third parties.  I have come to rely upon Rosanne and Carl to achieve the best result. Over the years they have affected the sale of all sorts of properties in all parts of Auckland.  Their honesty and integrity in everything they have done for me is exceptional and I’m happy to recommend them.” 

    Andrew

  • “They have over the years sold 3 residential properties for me.  I was very pleased with the marketing programs you put together, with the first 2 obtaining a buyer immediately following the first advertising.  The third was when the market was quiet sold at auction.

    Jack

  • “I thoroughly enjoyed working with Carl and Rosanne. They did an exceptional job achieving a complex sale of two properties in a difficult market. Nothing was too much trouble for them to tie up all the details. I highly recommend them to prospective sellers.

     

    Janet

  • “We would just like to thank you both from the bottom of our hearts for being the mainspring in the clock of our life's destiny stream. 

    The hour came and went and you helped us to chime the midnight hour of the first day in our new life phase, to enable us to transition smoothly! 

    Every success in your business.”

     

     

    Jonathan & Bernadette

  • “I placed my property with Carl at Barfoot & Thompson , Ponsonby with full confidence that the sale will be handled well. This was extremely important as I resided out of Auckland. Not only was my expectation met, Carl and Rosanne went beyond that and dealt with the unique situation promptly and with great humour. I cannot recommend this team any higher.

     

    Jane

  • “We loved working with Carl. He offered great advice, communicated clearly, and always acted with our best interests in mind. A positive and professional experience from start to finish.”

     

    Amanda

  • "Selling our apartment with Rosanne and Carl was such a pleasurable experience...

     

    They were totally professional in all dealings - there were no surprises - and we always felt comfortable with the process and informed about what was going on...

     

    Thank you both again for a job so very well done"

    Sally

  • "We highly recommend working with Carl and Roseanne, they were professional, knowledgeable, and a joy to work with. The entire process of selling our home was seamless and stress-free thanks to their expertise. We are so happy with the result and wouldn't hesitate to recommend them to anyone in need of a great agent” 

     

    John and Nisha

  • "As repeat clients, we 100% recommend Carl and Rosanne. Their teamwork is first-class—Carl + Rosanne is more than 2! They operate with real integrity, and Carl is a dedicated, hard-working strategist. We were continually impressed by how much sharper their approach was compared to other agents we’ve encountered.

     

    Communication channels were expertly managed (WhatsApp, phone calls, in-person), striking the right balance of keeping us well-informed but not harassed"

    Craig and Meredith

  • "I have used Carl and Rosie Madsen of Barfoot and Thompson Ponsonby twice to market and sell my properties but to also buy a property so I have seen them from both a buyer and seller perspective, they are exceptional.

    I like their team approach, they did a superb job showcasing the properties online with pictures and other advertising.

    They are a dynamic duo and I would highly recommend their services if you are thinking of selling your home.  It took the stress out of selling knowing that I had this professional, trustworthy team to work with, nothing was a problem their communication and knowledge of the market is second to none!

    Thank you Carl and Rosie"

    Wendy

  • "We live at a distance from Auckland and we felt, at all times, in very safe hands with the recent sale of our Auckland property.  Our sale had some complex issues arise and Carl’s experience and wisdom in addressing them was very reassuring.

    Carl has demonstrated unfailing respect, professionalism and competency throughout the sale process. These qualities were also demonstrated when we originally bought this property 19 years ago. We are exceedingly appreciative and grateful that Carl has managed the complete sales process for us.

    We are sure Carl will continue to have a secure and satisfying career in Real Estate and will continue to have many satisfied clients"

    Sarah and Dougal

  • "Carl and Rosanne Madsen are a great team – very good at what they do and excellent people. Their professionalism, knowledge of the market and general attitude was fantastic, they worked tirelessly for us. Great photos and marketing resulted in several serious potential buyers for our house with an excellent result at the end. We would definitely use them again and would recommend them to anyone"

    Jo and Paul

  • "Carl, was always polite, gave you feedback, whether good or bad. Carl knows his area of expertise and is a critical member of the vendor's team"

    David

  • "Carl was very helpful in every aspect of our sale. He achieved a great result for us and we felt we were in good hands throughout the process. I would highly recommend Carl"

    Harry

  • "We live at a distance from Auckland and we felt, at all times, in very safe hands with the recent sale of our Auckland property.

    Our sale had some complex issues arise and Carl’s experience and wisdom in addressing them was very reassuring.

    Carl has demonstrated unfailing respect, professionalism and competency throughout the sale process. These qualities were also demonstrated when we originally bought this property 19 years ago. We are exceedingly appreciative and grateful that Carl has managed the complete sales process for us.

    We are sure Carl will continue to have a secure and satisfying career in Real Estate and will continue to have many satisfied clients"

    Debbie and Bob

  • "Professional service, knowledgable and caring"

    Vanessa

  • "Carl, he must be one of the best agents in the area"

    Philippa

  • "Carl did an outstanding job of selling my property. Not only was the price achieved far beyond my expectations, but the entire process of the sale was smooth from start to finish. He managed to keep my tenant onside, and I felt completely involved in each step of the sale from start to finish, despite being overseas for the entire process. We have never met in person, but I would have no hesitation in
    recommending him to future clients!"

    Joanna

  • "I found Carl to be honest and calming during the emotional time of selling my home.  He kept me totally up to date with developments and was forthcoming in offering any assistance.  I have now purchased two homes, and sold one with Carl being the agent and I would recommend him to anyone"

    Jacquie

  • "We found Carl to be totally trustworthy and professional in all respects of selling our property. He kept us informed and we found him very easy to deal with at all times. We would thoroughly recommend him to anyone for buying or selling their property"

    Denise and Lindsay

  • "I can't recommend the Madsen team enough. We saw a few agents once we had decided to sell our home, and it wasn't until we saw Carl that we felt truly comfortable and knew he was the one to sell he house!! They are totally trustworthy and utterly professional. We needed to sell the house within the 3 week period as we were heading travelling, Carl and Rosanne nailed it in a week. They were amazing with all their follow up and talking us through the process as we had never sold a house in NZ before. 
    The actual auction we were looked after, and everything was explained. I guess to top it all off, not only did we have a great personal experience with them, they actually got us an amazing price, which I truly believe we would not have got if we went with other agents we had spoken to. Carl and Rosanne had the right clientele coming through the house, and a fantastic marketing campaign which they tailored to our area. The proof was it sold after only a weekend of open homes and a price well ahead of our expectations!!"

    Lucinda

  • Utmost professional and a pleasure to do business with. Carl made every aspect of the process easy. We will be recommending Carl to our friends and family looking to buy or sell realestate.  Carl's partner was also lovely and very proffessional. She ensured we had fresh flowers in the property, and personally delivered a bottle of Verve for us on the evening of the sale which was delightful.

    Erin

  • Carl and Rosanne we’re so helpful and at no time did we feel uncomfortable with the programme they implemented to sell our home."

    John and Lynley

  • "Carl's professionalism, experience and personable manner made the whole experience an enjoyable one. The property is unique with features that put off some buyers. Carl was able to rapidly change his marketing approach which captured further buyers and achieved a good price taking the perceived disadvantages into account. In addition, he was able to deal with a difficult tenant and a less than
    supportive property manager (not B&T).

    Jennifer

  • "I would totally recommend Carl Madsen to sell any property as he is totally trustworthy, dedicated and professional in all aspects. Having used him as our agent for many years in different property markets, he has always gone the extra mile in collaboration, flexibility and getting the job done to achieve maximum results. Being a busy professional, it is challenging to market a home, Carl and his wife Rosanne provided many extras such as ordering flowers and aromatherapy for the open homes at their own expense, and keeping marketing cost down by running a well thought out tight campaign. With all his attention to detail and experience, it is no wonder that he achieves such fantastic results for his clients"

    Jane and Cameron

  • "It was a pleasure to work with Carl and his performance was, in a word, outstanding. Carl has the rare ability to be steadfast when he feels that his opinion is the right course of action yet remain open to alternate ideas or opinions from the vendor. The sales process was eloquently managed which resulted in an excellent outcome"

    Tom

  • “Carl is an outstanding agent who is a pleasure to work with. I have worked with him on three prior properties, and in case he has proven to be an exceptional agent. Many agents have destroyed the reputation of realestate in New Zealand, and it is enlightening to see that there are still trustworthy agents who want to work for the vendor. I have, and will continue to recommend Carl to others”

    Adam

  • "Carl said right at the beginning that selling my properties would be a wonderful experince and he was right.  Carl worked extremely hard selling to the market and his follow up was outstanding.  I also found him trustworthy and a very pleasant person to work with.  I would not hesitate to use him again"

    Sharon

  • "Right from the outset when I requested proposals from other prominent realtors in Auckland, Carl impressed. His professional approach, upfront honesty, passion for real estate and attitude to go that extra mile all ultimately resulted in an outstanding result."

    Kevin

  • "Carl, thank you for the exceptional job in selling our rental property. I appreciated your market knowledge and skills that secured a sale in 4 days. Well done"

    Gordon

  • "We really want to thank you so very much for the help and assistance you gave us to sell our house. You were like a breath of fresh air to us as well as offering us so much positivity and advice. You have done Barfoot & Thompson proud and we shall certainly be recommending you (and Barfoot & Thompson) to anyone who asks for our experiences and of course when/if we sell/buy again we will look to you first.

    Thank you again.

    Evan and Beth

  • "Carl and Rosanne made a complex situation seems so easy"

     

    Lea and Mike

  • " Carl was an absolutely professional, honest and trustworthy real estate agent. He kept us updated throughout the whole marketing of our property and got us over our dream price at auction.  I highly recommend Carl and will be referring him to everyone"

    Stacey

  • "We were extremely happy with Carls performance and exceptional service. His experience shone through, and as he took us through the process step by step every thing went exactly as he said. This does not just come about by chance but by hard work.  We considered ourselves very lucky and privileged to have Carl on board. We are sure Carl is an asset to your company and indeed the industry.

    Merilyn and Colin

  • "Carl and Rosanne went above and beyond in every way during the purchase process of our home. Their professionalism is outstanding and the after sale care they provide is second to none! "
    Please let me know if this is too succinct... i could write a book about how wonderful you both have been!!!

    Belinda

  • Both Carl and his associate Rosanne had been highly recommended to me by a neighbour who had sold his property through them. Selling my own property, their marketing and subsequent successful sale was handled enthusiastically and professionally. They were reliable and a pleasure to work with and certainly met my expectations. For myself, the whole process was stress free, and I couldn't have achieved the result without them. I have no hesitation in recommending them to other sellers and would definitely use them again.

    Howard

  • "I can't recommend the Madsen team enough. We saw a few agents once we had decided to sell our home, and it wasn't until we saw Carl that we felt truly comfortable and knew he was the one to sell he house!! They are totally trustworthy and utterly professional. We needed to sell the house within the 3 week period as we were heading travelling, Carl and Rosanne nailed it in a week. They were amazing with all their follow up and talking us through the process as we had never sold a house in NZ before.

    The actual auction we were looked after, and everything was explained. I guess to top it all off, not only did we have a great personal experience with them, they actually got us an amazing price, which I truly believe we would not have got if we went with other agents we had spoken to. Carl and Roseanne had the right clientele coming through the house, and a fantastic marketing campaign which they tailored to our area. The proof was it sold after only a weekend of open homes and a price well ahead of our expectations!!"

    Lucinda

  • Carl took the time to understand our property and marketed it in a professional and savvy manner.  We thought he made good use of the tools of technology, and his interpersonal skills completed the package.  We were regularly updated through the process from initial discussions through to the day of the auction.  Rosanne and Carl were a great team, they did a fantastic job of making the process as stress-free as possible.  We’d use them again.”

    Meredith and Craig

  • Carl is a breath of fresh air, sticks to his word and got us a great result for our home in Ponsonby.  It was a pleasure to do business with him”

    Sarah and Steve

  • “ Carl and Rosanne are a fantastic team, with an in-depth knowledge and understanding of the Ponsonby real estate market. They are well connected with a number of interested buyers and gave realistic, very sound advice. We were kept informed and they were positive throughout the process. We thoroughly recommend Carl and Rosanne to others selling property in the area.”

    Robyn and Warrick

  • “Carl took the time to understand our property and marketed it in a professional and savvy manner. We thought he made good use of the tools of technology, and his interpersonal skills completed the package."

    Meredith and Craig

  • "Carl and Rosanne were reliable and a pleasure to work with and certainly met my expectations. For myself, the whole process was stress free, and I couldn't have achieved the result without them."

    Howard

  • "Carl and Rosanne went above and beyond in every way during the purchase process of our home. Their professionalism is outstanding and the after sale care they provide is second to none! "

    Belinda

  • "Carl’s one of the Best Agents we know!"

    Erin

  • "Proven Realtor with excellent pedigree.

    Knows Ponsonby and surroundindistricts like no other."

    David

  • "Not only is Carl a legend, but he's also a Ponsonby institution."

    Sarah